What a Producer Looks For in a Script

What a Producer Looks For in a Script

What a Producer Looks For in a Script

Most writers think producers are looking for “great writing.”
They’re not.

They’re looking for a show they can actually produce.

There’s a painful truth most playwrights don’t hear early enough:

A script can be brilliant—and still never get produced.

Why? Because producers aren’t just evaluating a story.
They’re evaluating story + structure + scalability + relationships.

Here’s what they’re actually looking for:

 

1. A Clear, Compelling Concept

If you can’t explain your show in one sentence, you don’t have a show—you have an idea.

“Six innocent people on death row.”
That’s a show.

2. A Fresh Take on a Familiar Story

There are no new stories. Only new perspectives.

The question is:
Why this version? Why now?

3. Strong Structural Spine

Beginning. Middle. End.

If your first 15 pages don’t establish:

  • the world
  • the protagonist
  • the central conflict

You’ve already lost us.

4. A Protagonist Who Wants Something

Not vaguely. Not internally. Not philosophically.

Actively. Urgently. Passionately.

No want = no action.

5. Active, Onstage Drama

If your play is primarily people sitting around talking…

…it’s just not interesting.

6. Distinct Characters

If everyone sounds the same, and looks the same…

You don’t have interesting enough characters to hold our attention.

7. Clear Theatrical Language & Devices

Flashbacks?

Immersive theater?
Stylized staging?

We don’t go to the theater to see everyday life—we go to experience a new world or story told in a new way.

Establish your storytelling devices early.

8. Musical Integrity

Songs must:

  • advance story
  • reveal character
  • keep us entertained

Otherwise, they’re just good songs. Not musical theater songs.

9. Producibility

This is where most scripts die.

Producers are thinking:

  • How large is the cast?
  • How complex is the set?
  • Can this draw an audience?

If it’s not producible, it’s not viable.

10. A Collaborative Writer

This is the hidden gem.

Producers aren’t just choosing scripts.

They’re thinking:
“Do I want to be in a long-term relationship with this person?”

What are producers really looking for in a script?

Great writing gets attention. But it’s not the only thing we look for.

Producible writing gets produced.

And the writers who understand that difference?
They’re the ones who build careers.

If this opened your eyes to how producers actually evaluate your script…

Then you’ll want to be in the room for our live training:

Write a Producible Play Webinar on May 30th

 Off-Broadway Producer Patrick Blake and I will walk you through exactly how to check your work so it’s not just compelling, but something a producer can get on board with.

Stay in the loop with our upcoming workshops!

What Do Producers Look For in a Script?

What Do Producers Look For in a Script?

What Do Producers Look For in a Script?

From Page to …

You’ve finished writing your script, held a few readings and incorporated the feedback, and worked with a dramaturg. Maybe you’ve even had a showcase production of your show and have a website up with clips to prove it.

Now you need someone to help you take it to the next level!

Where’s a producer when you need one?

The Writer-Producer Relationship: First Steps

 

The writer-producer relationship is a special marriage of business savvy, creative vision and aesthetic resonance. Somehow your play must powerfully connect in some way to the producer’s psyche, to his “mission” as a producer, in order for him (or her) to go out and raise the kind of money that is needed for production. A producer must BELIEVE in your work and in your voice as a writer.

How do you as a playwright connect with producers?

  • Get to know producer’s tastes by studying what s/he has already produced and email them a synopsis of your script
  • Study regional theaters to find out the personality of the artistic director, and look for patterns that emerge when you compare their past seasons
  • Network through local theaters, the Dramatist Guild, Fringe Festivals, theater meetups, and CreateTheater masterminds, courses and Facebook Live groups.
  • Attend readings and workshops as much as possible, then stay and talk to people. Their connections can become your connections.

What Are Producers Looking For?

All producers are different and look for different things. I’ve asked a few of my friends what they look for in a new script.

Patrick Blake, Off-Broadway producer (The Exonerated, In The Continuum, Play Dead, 39 Steps) and Founding Artistic Director of Rhymes Over Beats Theater Collective

There are only so many stories, and they have been told dozens if not hundreds of times. What I look for is how fresh or stylistically interesting they are.

Daryl Sledge, Off-Broadway producer (Fried Chicken and Latkes, My Father’s Daughter)

 

What attracts me about a script is how well-written and how “produceable” it can be. For instance, what I look for are projects that have very few actors, very few settings and costume changes. That way you can keep your budget down … and it should be commercial. It should have acting opportunities for superb actors. I’m looking for things that challenge us, that set the mark for today, that say something about the type of society that we live in today. I’m looking forward to producing scripts from new writers that we’ve never heard from before that challenge us – that challenge us to be better people, better Americans, better citizens of the world. I’m looking for projects that really resonate with people today that will also bring in a new audience.

 

Jeremy Handleman, Tony Award-nominated Broadway (On The Town) and Off-Broadway producer (Fking Up Everything, White’s Lies)

 

The first thing that’s important to me is that I have to be emotionally affected by the material. That sounds rather basic, but not every script is going to move me and maybe something that doesn’t move me is going to move somebody else. So it has to be the right fit between the material and the producer. I also have a couple of other initial filters that are specific for me, which is that I tend to be drawn to character-driven work. Since I am a commercial producer, there has to be some gut level feeling that I have that there is a commercial path to this even if I don’t quite know what it is at this point. My third filter is whether the writer or the writing team a person or a group of people who I feel good about the possibility of working with, because possibly this is a relationship that could go on for years and years and years, so that relationship has to be strong.

 

Michael Alden, Tony Award winning Broadway (Come From Away, Disgraced, Grey Gardens, Bridge and Tunnel) and Off-Broadway producer (Not That Jewish, Becoming Dr. Ruth, Bat Boy, The Last Session)

 

First of all you want to find good writing, but the thing that intrigues me the most is stories about misunderstood outsiders. People that are having a hard time either finding themselves in their own community or being understood by their community. So the shows that I’ve done in the past speak to either about a child or the child inside of you that’s seemingly isn’t being connected with what’s going on around you, or not being understood by what’s going on around you. So that’s why I like Grey Gardens or Bat Boy the Musical. That’s what speaks to me.

 

Cate Cammarata, Off-Broadway producer (The Assignment) and Associate Artistic Director of Rhymes Over Beats Theater Collective

 

As a producer I’m looking for a script with a strong female protagonist that challenges an audience and inspires them and gives them some kind of a fresh idea, a new thought that maybe they never had before.

 

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