Where New Plays & Musicals Begin Their Professional Journey
CreateTheater® is a full-service development platform for playwrights, musical theater writers, and producers.
Whether you’re drafting your first scene or preparing for a New York showcase, we give you the artistic support, producing strategy, industry access, and professional community you need to bring your new work to life.
Writing | Development | Producing |Education | Industry Access | One Home
Upcoming Events
Saturday January 31st at 2:00pm ET
FREE VIRTUAL NETWORKING
Your 2026 Collaborators Are in This Room
The January Jumpstart Collaboration Event is where your next director, composer, producer, or design team is waiting!
Pitch yourself.
Meet your people.
Start building the projects you’ll launch in 2026 — together.
The CreateTheater Developmental Pipeline
A development pipeline shaped around your show—not a preset path.
Every project enters the pipeline at a different point. We assess where your play or musical is now—and guide it toward the people, programs, and strategy that will serve it best.
Why CreateTheater?
Because new plays and musicals deserve individual attention, CreateTheater’s Producer-Guided Pipeline offers personalized dramaturgy, strategic producing insight, and professional development that’s right for your show—guided by experienced Industry professionals who’ve made their career creating new plays and musicals.
- Writing Programs support the active development of scripts through structure, feedback, and collaboration.
- Production Programs test work publicly and professionally to prepare it for real producing conversations.
- Education Programs help you understand the business: how new plays and musicals are evaluated, produced, and positioned in the professional commercial and non-profit theater.
- Networking Opportunities allow you to expand your circle and serve to build relationships among other creative professionals in the industry.
What I am thinking about…
It’s Time to Go Virtual
Is it necessary to add virtual to your development tasks? YES. Are you uncertain or even scared about this? YES. Should you continue to do it anyway? YES. But only if you want to get your play in front of more people. Why Virtual I remember when cable tv...
How to Move Your Script Forward
Moving Forward This summer has been a time for reading scripts. It’s my favorite thing to do in the summer. It’s so exciting to discover a new play or musical that’s ready to move forward into a developmental workshop or even into a complete production. The problem...
Are Zoom Readings Still Useful?
As someone who was one of the very first producers presenting Zoom readings in 2020 and who was able to raise hundreds of dollars for smaller theaters across the country, I’ll be the first one to tell you that Zoom readings can be a cost-efficient way to develop a...
Finding New Paths
"The people who get on in this world are the people who get up and look for the circumstances they want, and, if they can’t find them, make them." GEORGE BERNARD SHAW Developing and producing new work in a post-covid world is challenging – to say the least. More than...