Where New Plays & Musicals Begin Their Professional Journey

CreateTheater® is a full-service development platform for playwrights, musical theater writers, and producers.

Whether you’re drafting your first scene or preparing for a New York showcase, we give you the artistic support, producing strategy, industry access, and professional community you need to bring your new work to life. 

Writing | Development | Producing |Education | Industry Access | One Home

Upcoming Events

Saturday January 31st at 2:00pm ET

FREE VIRTUAL NETWORKING

Your 2026 Collaborators Are in This Room

The January Jumpstart Collaboration Event is where your next director, composer, producer, or design team is waiting!

Pitch yourself.

Meet your people.

Start building the projects you’ll launch in 2026 — together.

The CreateTheater Developmental Pipeline

A development pipeline shaped around your show—not a preset path.

Every project enters the pipeline at a different point. We assess where your play or musical is now—and guide it toward the people, programs, and strategy that will serve it best.

Why CreateTheater?

Because new plays and musicals deserve individual attention, CreateTheater’s Producer-Guided Pipeline offers personalized dramaturgy, strategic producing insight, and professional development that’s right for your show—guided by experienced Industry professionals who’ve made their career creating new plays and musicals.

  • Writing Programs support the active development of scripts through structure, feedback, and collaboration.
  • Production Programs test work publicly and professionally to prepare it for real producing conversations.
  • Education Programs help you understand the business: how new plays and musicals are evaluated, produced, and positioned in the professional commercial and non-profit theater.
  • Networking Opportunities allow you to expand your circle and serve to build relationships among other creative professionals in the industry.

What I am thinking about…

Life is Improv

Life is Improv

Okay, truth time. Who was it that put *GLOBAL PANDEMIC* on their vision board for 2020??? <sound of crickets> Lesson: Sh*t happens. Keep moving forward. When You Can’t Change the Situation, Change Your Mindset I can’t change my outer situation. This is a global...

New Play Development Goes Online

New Play Development Goes Online

Our New Online Reading Series is a Success   I launched CreateTheater.com a few years ago, dedicating it to the playwright and all aspects of new play/musical development. I always intended it to be a 100% online theater community. It’s now developing as a...

Something Bigger

Something Bigger

"Something's coming, I don't know what it is, but it is gonna be great!" - Tony, West Side Story It's Coming!   It's a new decade. 2020. We find ourselves here, in the present moment. For me, and perhaps for many of us, it looks different from what we expected....

The Place for Festivals in NPD

The Place for Festivals in NPD

Should I Submit to a Festival?   I’m coaching with a client this week, and we’re discussing the importance of submitting your work on a regular basis to theaters, festivals and other opportunities that are found on places such as playsubmissionshelper.com, the...